Marketing 101: Choose your market segment carefully...

[Killswitch]

"We're developing an MP3 player to appeal exclusively to skinheads, Nazis and the American Deep South. If only we could come up with a catchy name to appeal to them..."

TrekStor showcases i.Beat blaxx portable media player - Engadget

You couldn't make this up, I swear to God...

 

[haarewin]

i dont believe noone noticed a problem with the name. Oo

 

[Killswitch]

i dont believe noone noticed a problem with the name. Oo

To be fair, I think it's now been renamed to the 'blaxx' and had the i.beat part taken off. So it's not as funny as it could have been, but even so...

 

[tris-]

i dont believe noone noticed a problem with the name. Oo

unless youre a racist i dont see whats wrong with it.

black is a colour is it not?
i.beat is some kind of name.

 

[Ezteq]

rofl its ust a shame the deep south white supremacists can't work out how to use them... they still have to use a pokin' stick to change the story shows on the tee vee

 

[old.Tohtori]

rofl its ust a shame the deep south white supremacists can't work out how to use them... they still have to use a pokin' stick to change the story shows on the tee vee

Heh, what do YOU mean THEY?

 

[Huntingtons]

unless youre a racist i dont see whats wrong with it.

black is a colour is it not?
i.beat is some kind of name.

now it wasnt called black, it was called blaxx (blacks). blacks is generally refering to the negroid branch of the human race so, yes when the name is i.beat blaxx it does sound strangely familiar with what some people would like to spend their lazy sundays doing...
i.beat whitezz would be the same no? or i.beat uglyass-pakis or whatever you are