I'll give them credit for great interfaces ( ipod/iphone ) but they dont actually want to compete.
In terms of the ipod your limited to THEIR store, THEIR format and FUCK YOU if you dont like it.
If you want an iphone you cant just have one, they have exclusive network deals wherever they can because they dont want to compete.
Also: I am responsible for purchasing a mac
Some doofus photographer at work was bringing in his own macbook w/ a 12" screen to do graphics work claiming it was superior to windows ( despite the fact he would be using only adobe photoshop regardless of the system ) and I actually wanted results so he got an imac w/ a decent sized monitor so the company didnt have to suffer for his fuckwittery.